With these rising factors like the longer-term expansion of the supermarket shopping as well as the high intensity of the market, competition is opening up a wide range of new opportunities for the packaging equipment in the global market. While packaging forms an important aspect a sophisticated, as well as a detailed label, gives a thumbs up to a product so that finally it can reach to the end customers. The surveys suggest that lately, there would be a robust global growth is forecasted for the packaging labels in the next five years.
“A new report published by The Future of Labels and Release Liners to 2021, states that in 2016 the global market was valued at $31.4 billion and the numbers are rapidly growing at an annual rate of 2.4 percent, and by 2012 the total value will reach $44.8 Billion.”
In addition, the analysis depicts the label market growth is being driven by the factors that include:
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Social,
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Demographic,
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Economic
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Lifestyle changes.
The other significant reasons for the rise in the demand for the bottle labeler machines are
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A considerable amount of focus on sustainable packaging,
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Increased demand for consumer convenience,
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The budding footprint of outsized retail chains.
Labels are the On-Pack Contents
This legislative trend- the need to provide the product information on the product pack also fuels the expansion. For the few past, providing the relevant as well as complete information has become mandatory; and all of this information should be provided in the minimal but at the same time readable font size.
With the course of time, the regulatory requirements are also becoming strict and need more and complete product information to get it displayed on the labels. The end-users are now concerned about the purchase they make and nee even the minute detail of the product. Moreover, most of the products at any store are compared on the basis of the information provided on the product.
It is a prevalent fact that a labeled product is more easily spotted on the store shop and with the technological advancements- the bottle labeler machines besides providing information these labels also offer space for the barcodes making the product's easy purchase as well as payment and hassle-free.
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