Manufacturing a product is not the target, but communicating the value of the product to the customers holds great importance. And, the product label serves this purpose. As a customer, we don't just grab any random product we lay our eyes on, besides we compare the product based on the various parameters displayed on its label.
From nutritional facts to product description, safety instructions to certifications, attractive eye-catching graphics to branding, a brand counts on the product label to communicate. Moreover, to make any product visually appealing, the first and foremost technique that would strike is to have a "good label." By good label we don't mean just a bright colored label - "it should comprise all the relevant information that a customer seeks." However, applying label is not an easy task as it seems like, especially when it comes to label the bottle containers!
Post traveling through a high- intensity drying system, sometimes the bottles are not just moist but practically wet. Hence, manual labeling of these containers is time-consuming as well as sometimes inaccurate. Also, these bottle containers are available in different shapes, sizes and materials - there are round bottles, cylindrical bottles and let's not forget the fancy irregular shaped bottles!
Over the time, as labeling became the most important aspect of packaging industry, the bottle labeling machines came into picture to serve the purpose.
Nowadays, bottle labelers are marking their presence in most of the industries let it be a beverage industry, pharmaceutical industry or cosmetic industries. To cope up with many high- volume consumer products or even small - format products, the two factors that need to be achieved are - high speed and throughputs, which can be achieved through high- performance systems- automatic bottle labeling machines.
Bottle labeling machines have replaced the need for manpower for almost every procedure. One of the primary aspects which is mostly ignored is to have all the labels aligned. Accutek's high quality labeling machines make sure that all the bottles are perfectly aligned so as to visually match the position of a wrap-around label.
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As a customer, it is important to grab a product whose label serve the purpose of communication between - a product and a brand!
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